General Manager Media Data

Company: VirtualVocations
Location: Metairie
Posted on: November 14, 2024

Job Description:

A company is looking for a General Manager - LGS Media & Data to lead strategic media strategies and advertising operations.

Key Responsibilities

Develop and optimize media and data strategies for travel supply partners
Lead an AdOps team to execute and optimize media campaigns for maximum return on advertising spend
Collaborate with senior leadership to drive account and portfolio growth initiatives

Required Qualifications

Bachelor's degree in Business, Marketing, Advertising, or a related field; MBA preferred
5-10 years of experience in digital media, programmatic buying, and advertising operations
3-5 years of hands-on programmatic experience with PMP curation and managed service campaign optimization
5 years of managerial experience in a related field
Deep understanding of programmatic landscape, including DMPs, SSPs, and DSPs

Keywords: VirtualVocations, Kenner , General Manager Media Data, Executive , Metairie, Louisiana

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